Catrice Press Presentation
Catrice used to a bit old fashioned, but lately they've definitely been spicing it up. A while ago they already started renewing their line by adding many great nail polishes, but that's not where it ends. Catrice spent some time figuring out what people really like to see and also had focus groups to determine what kind of products people really go for. Inspired by the latest (runway) trends, Catrice is revamping a huge part of their line this November!
Me and a group of bloggers were invited to have a look at what they've got in store for us, so I'm really excited to give you the lowdown! Catrice will show an entire new face this november, a lot has changed, their packaging, formulas and even their style. Where Catrice used to play it safe, they're now busting out a very mixed core selection. Whether you like neutrals or bright bold colors, Catrice has it all.
Collection info
I actually have all the promo photos of their products. When I'm done writing this post, I'll immediately start making a separate article where you can find all the pics and more information. For now, I'll show you some products that I found quite impressive and even some swatches of their new nail polishes.
New display
Catrice has an entire new display in store for us, the new products will mostly be located in the middle area. The nail care area you see in the top, were the first to undergo a huge makeover months ago, and the lower area, that contains foundations and other skin products will be improved later on. The middle section is where all the action happens, you'll find lots and lots of new items there, like eye and lip products!
Catrice Absolute Colour Mono, Duo & Smokey Eye
Catrice has put in some major effect to come up with a LOT of new eyeshadows. There will be 32 monos, 8 duos and 3 smokey eye kits. Wowza! And they come in a variety of colors, textures and finishes. I got the chance to play around with these and they're quite pigmented!
New Ultimate Nail Lacquer
While I do like makeup, you know I LOVE nail polish. Catrice is adding three new seasonal shades to their Ultimate Nail Lacquer line. The colors are called Absolutely Chinchilly!, Run Forest Run! and Hip Queens Wear Jeans! And no nail polish collection is complete without a matte top coat! I brought a nailwheel from home, so I was able to do some quick swatching for you guys. I wish they would've added more, but then again, it's never enough for polish freaks like us!
Catrice Multi Colour Compact Powder
This looks so pretty, it just screamed to be photographed! It's a very nice compact powder, available for fair and dark skin.
I had a really great day! Catrice and their PR representatives were extremely nice and welcoming. Thank you! The location was lovely and filled with beautiful billboards - as pictured above - and I got the chance to meet some lovely bloggers, what else could I wish for?! Catrice was extremely generous and let us go home with many new products, so expect swatches soon. Be sure to check back in a while for more information on the new line too!